Go To Market Manager

Apply Now    
Requisition ID: 127925
Job Category: Operations
Location: United States-Kentucky-Owensboro-230 Frederica St. Owensboro, KY 42301
Posted Date: 12/12/2017 2:00:58 PM

At Alorica, we exist to make lives better…one interaction at a time by creating insanely great customer experiences. The Go-To Market Manager role is the single point of focus representing the Go To Market needs of the Verizon client.  This role will partner with the Verizon Go-To Market team and lead the coordination of all efforts to identify and implement Go To Market strategies. The position is a Manager level role in the Learning & Development Customer Experience area.


Job Functions:
  • Develop and drive go-to market activities for implementing marketing plans
  • Partner with client Go To Market Manager on coming initiatives and programs
  • Partner with internal Customer Experience team to ensure all activities drive performance and exceed client and customer expectations

Key Job Responsibilities:
  • Identify and develop marketing strategies
  • Understand the roadmaps of the product organizations, strategic importance of the projects, and determine the priority ordering of the projects
  • Develop and drive go to market activities for branding, campaign, collateral pieces, etc.
  • Implement marketing plans with effective internal communication programs and resources
  • Monitor progress of all go to market activities in all sites; anticipate roadblocks and manage escalations as required so that the needs of the product organizations are met on time
  • Facilitate workflow, resource assignments, prioritization of daily tasks, project planning, stakeholder communications, project brief creation, and overall day-to-day management of assigned project work
  • Interface with Marketing Communications team to drive messaging (media/advertising, etc.)
  • Partner to develop training materials
  • Work independently and cross-functionally to initiate and drive communications to maintain account success
  • Build and maintain positive relationships with client and all site leadership to deliver projects as outlined in program objectives

Technical/Functional Competencies:


Proficient - use standard software, hardware & technlology of work unit

Significant knowledge (2+ years) working with Microsoft Office Suite (Word, Power Point, Excel, Outlook, Visio).




High School Diploma or GED

3-5 years of related experience

20%-30% Travel




Other Information (Skills and Abilities):


  • Broad knowledge of wireless plans, devices and service
  • Demonstrated leadership skills
  • Strong organizational and project management skills
  • Proven track record of success in establishing cross functional relations and trust with leadership team
  • Ability to be flexible with changing business needs
  • Strong problem solving and analytical skills
  • Excellent communication skills, problem solving, and decision-making abilities.
  • Ability to work independently under minimal supervision.
  • Ability to work a flexible schedule.
  • Ability to manage time and balance multiple priorities
Apply Now    
Link for schema